Agentur Gretchen

Gretchen's Workflow

It all starts with questions.
Together with you, we develop the concept for your new film. We put our heads together, clarify all questions eye-to-eye and find a digital content solution together. During the conception phase, we always make sure to explore topics deeply, to analyze target groups precisely and to reflect the current zeitgeist. Finally, the idea is on paper and can be realized.

“Quiet on set, and: Action!”
Based on the script, we prepare the centerpiece of video production: the shoot. We put together the right film crew and camera equipment for you, take care of casting and location as needed, and always keep track of timing and budget. Our production company can make the video on your premises, in the studio or at any other location – in Berlin, elsewhere in Germany, or even around the globe. Throughout the production process, we pay attention to reduced resource consumption, transport routes as well as sustainable catering.

The footage is now edited into a finished film. In the first stage, a precise selection of suitable interview statements and visually appealing images is chosen to form the framework of the film's dramaturgy. In the final cut, this selection, together with suitable music, modern screen design, sound mixing and skillful color grading, is transformed into a finished video. Additional wishes such as voice recordings or motion design (2D and 3D) can be implemented. Depending on the social media outlet, the film is adapted accordingly, whether for YouTube, Facebook, Instagram, Twitter or LinkedIn.